S.M.A.R.T MARKETING

S.M.A.R.T MARKETING

How do you ensure a successful marketing campaign? Is it based on the number of likes, views, shares or your ROI from the marketing budget? I know a lot of companies that have already implemented the SMART approach to ensure they can get their campaign right. This article is mainly for businesses that do want [...]

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Content Strategy & SEO: A Match Made In Heaven

Content Strategy & SEO: A Match Made In Heaven

In today’s day and age, it is paramount that every company has a content strategy or is at least planning to have one.The most important thing that brands want is an audience. Consumers are continuously scouring the internet for information about brands and what are they searching? It is content, and this is important because [...]