Making Customers Happy- A Customer Success Strategy

Making Customers Happy- A Customer Success Strategy

Aren't customers happy using your products/services? How unhappy could they be if they are using yours than the competitors? This question didn't pop up until companies started losing clients and were trying to figure out why after the fact

Customer Relationship Management In The Digital Age

Customer Relationship Management In The Digital Age

There is no right way to do it. It is all about what works and what doesn't. When we talk about Customer Relationship Management(CRM) it does not only entail solving the issue right away. This would anyway have to be 'one' of the outcomes. Notice how I stressed on the word one

Digital Transformation : S.M.A.C

Digital Transformation : S.M.A.C

Every business owner wants his company to be scalable, adaptable and future-proof.They need to understand what S.M.A.C is all about. Social, Mobile, Analytics & Cloud Computing hold the key to how each business grows based on how well they create a strategy and integrate it with their operations.

How To Effectively Materialise Your Ideas In The Digital Age

How To Effectively Materialise Your Ideas In The Digital Age

Effectively Materialising your ideas Ideas in the digital age is easier and cheaper. We have access to so many platforms that weren't there about 15 years ago. I am going to highlight two ways by which you can materialise your ideas based on resources,time & money.

How To Create A Meaningful Social Footprint For Your Startup

How To Create A Meaningful Social Footprint For Your Startup

Startups are always waiting for the right time to go social. Why create a Facebook or twitter account when the company is not big enough or when the company isn't making a lot of money? Please get out of that thought process.

Digital Age: Customerization & Customer Co-Creation

Digital Age: Customerization & Customer Co-Creation

In today's digital age it has become easier for brands to engage with the audience at a larger scale. Some brands have taken the initiative to involve their customers in designing their products and services. It is a way of empowering your customers.